Question: What criteria cannot be used to create a Custom Segment ?
Ad type criteria cannot be used to create a Custom Segment.
- Ad type
- Sequences of user actions
The correct answer is: Ad type
Explanation: You can not produce any kind of segment on the basis of the Advertisement kind, campaign kind, or ad group kind. A section is a part of your Analytics information. Whereas the types of Advertisements, projects, and also ad teams do not discover under any metrics or measurements. You can pick the name of the project or advertisement team however can pass by the sort of that.
The sector builder allows you develop the element filters of a segment based on Analytics dimensions as well as metrics. You pick a dimension or metric, a comparative driver, as well as you get in a worth to establish the condition for the filter.
Also Read: Which reports require the activation of Advertising Features ?